Audience Acquisition
In-Person and Virtual Events
We’re proud that TIE is featured in the SAP Partner Benefits Catalog, a curated marketplace of trusted, SAP-approved service providers.
For our customers and partners, this means easier access to our demand generation expertise, with the added benefit of SAP-approved co-funding. It’s never been simpler to turn events into high-ROI opportunities.
Targeting & Lead Quality
We leverage our in-house, GDPR-compliant database of verified decision-makers, alongside any Target Account Lists you may have, to ensure every outreach is precise and compliant.
Our targeting approach operates at both the persona and account level, allowing us to reach the individuals most likely to engage and convert.
Each lead is qualified against key criteria, including decision-making authority, defined business needs, and sales-readiness, ensuring that the contacts we deliver are aligned with your pipeline goals.
To support engagement, we create branded landing pages and email nurture flows that reflect your campaign’s unique value proposition.
We also offer a dedicated sales team variant of the landing page to help internal reps invite and engage their own prospects.
All messaging is built in alignment with SAP solution positioning, ensuring consistency and clarity across every touchpoint.
We Leverage Multichannel Touchpoints such as:
- Integrated phone-based outreach
- Attendance confirmation and stakeholder invites
- Personalised follow-up to qualify leads into MQL/SQL
Throughout the campaign, we provide a weekly reporting dashboard to keep all stakeholders aligned on progress and performance.
Our team also captures and shares valuable registrant intelligence to support sales enablement, giving your team the context they need to follow up with confidence.
At the close of the campaign, we deliver a comprehensive wrap-up report with insights, performance metrics, and actionable recommendations to inform your future event strategy.
Our packages are structured to deliver sustained value beyond event day attendance.
They support extended brand visibility, provide actionable insights into priority accounts, and establish a repeatable, scalable framework for future demand generation.
Plus, as part of the SAP Partner Benefits Catalog, you also gain access to demand generation expertise from SAP-approved specialists.